The only 2 valid perspectives on hate if you want to scale to multi millions
Most people think hate comments are a problem.
I think they're data.
In this episode, I share what is actually happening when someone leaves a hateful comment under your content, why hate is rarely about you, and how you can stop seeing it as something that happens to you and start using it as a strategic part of your marketing.
We'll talk about the biggest mistake most entrepreneurs make when they create "polarizing" content, why they're only playing at 60% of their potential, and how truly iconic brands deliberately create work that some people can't help but judge.
Because the...